ETA-TT-JULY-AUG-COVER

July / August 2015


COVER STORY

25
ETA celebrates a quarter century serving the payments industry.

FEATURES

25 YEARS OF ETA EXCELLENCE
During the past quarter century, ETA has grown from a small group of like-minded professionals to the leading global organization connecting and advocating for the payments community. Hear from past presidents as they share their personal reflections on the growth and future of ETA and its members.

SLOW ROAD TO CONSUMER ADOPTION
While investors are clearly enthused about Bitcoin, statistics show that U.S. consumers are not. With a still shaky reputation and less-than-compelling incentives, the cryptocurrency has years to go before mainstream acceptance is possible, say experts.

TRANSACTION TRENDS EXCLUSIVE CE SERIES:
FINDING BITCOIN

Although the industry has yet to strike Bitcoin gold, payments professionals should learn how it works and benefits retailers, and become familiar with its potential outside of payments. Overstock.com accepts the cryptocurrency and offers a fascinating potential use case example. After you read the article, be sure to take the online quiz to earn two CE credits!


DEPARTMENTS

@ETA
Announcements and ideas from ETA’s CEO Jason Oxman

INTELLIGENCE
Vital facts and stats from the electronic payments world

POLITICS & POLICY
Timely political, economic, and advocacy updates affecting your business

COMMENTS
Thoughts on cyber liability and exposures across the payments industry

AD INDEX

PEOPLE
Vinay Gupta explains “smart contracts” and introduces “ether,” a cryptocurrency used on a of transaction processing network.