ETA Releases Merchant Acquirer and ISO Survey
The latest ETA-Goldman Sachs Merchant Acquirer and ISO survey has now been released, with key insights on emerging payments trends from the 64 Merchant Acquirers and ISOs surveyed.
Among key findings, the survey revealed that among merchant acquirers, there has been a significant uptick in Bitcoin adoption; small ISOs are gaining back market share; and merchant acquirers have a positive outlook on the future of electronic payments, with more than 60 percent expecting volume growth to accelerate.
Other key findings include:
- Merchant Acquirers and ISOs report continued uncertainty on whether they view new entrants as threats or potential partners.
- Despite the buzz around Apple Pay, the survey found that small merchants are not rushing to adopt acceptance technology. It did find, however, a meaningful change in expectations around EMV adoption following the launch of Apple Pay”; respondents said that they expect 45% of merchants to be EMV-ready by the end of this year.
- There was a nearly 10% increase in Merchant Acquirers and ISOs reporting that their merchants are employing integrated payments technology solutions, with 61% citing that 15% or more of their merchants are using iPOS solutions today.
ETA members can access the full ETA-Goldman Sachs Merchant Acquirer and ISO survey by contacting Melinda Gray at [email protected].