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Connected Car Commerce, Powered by ETA Members, Makes Headlines This Week

Several high-profile payments, technology, petroleum and automobile companies made headlines this week by announcing new in-car connected commerce solutions coming to market in 2019.

On January 4th, Phillips 66 and Honda Developer Studio announced an in-dash mobile payment solution for gas stations, integrating a payments-enabled application directly into vehicle entertainment systems. The app, according to the announcements, would allow drivers to pay for fuel at Phillips 66, 76 and Conoco gas stations using fast and secure cashless payments technology.

On Monday, ETA member Visa announced a partnership with SiriusXM Connected Vehicle Services to power a SiriusXM e-wallet to manufacturers who deploy the satellite radio company’s connected car technology. According to a release on the partnership the e-wallet is being designed to “integrate into the dashboard and will allow drivers and their passengers to complete and make purchases for everyday tasks on-the-go” like coffee, gas, parking, movie tickets, and tolls.  Users will activate and authenticate payment with their Visa account using biometric authentication, like voice and touchscreen commands, to eliminate driver distractions during the transaction, the release said.

“Teaming up with SiriusXM is a big step forward in Visa’s quest for connected commerce across the automotive ecosystem. SiriusXM’s solid network with automotive manufacturers and established consumer interfaces, combined with our payment expertise, will help fast-track the endless opportunities for drivers to safely and securely accomplish tasks during their commute,” said Olabisi Boyle, Vice President – IoT Platforms, Visa, in the release.

Honda and Visa also announced a partnership on Wednesday which will power voice-controlled secure cashless commerce for passengers and drivers through a service called Honda Dream Drive. Demonstrating the technology in a 2019 Honda Passport at the Consumer Electronics Show in Las Vegas, Honda says it’s working with ETA Members Visa, Mastercard and PayPal to power the transactions, Cnet reported.

Connected in-car commerce has long been a focus for ETA and its member companies. In ETA’s Payments Trends to Watch report, ETA predicted that connected IoT devices – including cars – initiated $150 billion in transactions in 2018. At ETA’s 2018 Strategic Leadership Forum, Olabisi Boyle, Vice President – IoT Platforms delivered an address on connected commerce, and attendees were able to participate in demos of Visa’s Connected Car technology. Visa debuted a connected car first to the payments industry at TRANSACT, the world’s largest payments technology event which is produced by ETA, in 2015.

Olabisi Boyle, Senior Director, Internet of Things (Iot) Global Connected Car, Visa, presents insights on the future of connected commerce via automobile.

ETA SLF attendees demo Visa’s Connected Car experience during a networking break.